This is More, the cigarette that give you so much more to like. A welcome change from the brand you're smoking now.
It gives you more smooth, mild taste. For more smoking pleasure.
More length. Because More's the cigarette that's 120 mm long.
A slower burn. That's why More lasts longer than your cigarette.
And more value. Since More lasts longer, you may go through fewer packs and save more money.
Try More. You'll take quite a liking to it.
The difference is More.
Taste, length, value...and more.
23 mg. "tar", 1.7 mg. nicotine av. per cigarette, FTC Report MAY '78.
